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International exhibition «Modern sport. Innovations and perspectives» (MSIP)
 has a long story.
Exhibition is held as a part of the forum «Russia – country of sports» and without exaggeration can be called a showcase of the highest achievements of the national sports industry for its scale and uniqueness of the exhibits presented there.

«The success of International exhibition «Modern sport. Innovations and perspectives» (MSIP) held within a framework of the Forum «Russia – country of sports» consistently exceeds all our expectations, – says Alexey Stepanov, Director of ANO «Country of sports». – At MSIP it is customary to demostrate the latest technologies and develop business relationships in sports industry. Among the participants of the exhibition there are sport departments of the constituent entities of the Russian Federation, sports federations, societies and associations, designers and builders of sports facilities, developers of technologies for the sports industry, manufacturers of sports equipment, inventory, clothing, footwear, accessories, nutrition, as well as dealers and retailers. The fact that almost all regions of Russia are represented at MSIP, and among its visitors are leading businessmen and top officials of the country, allows all of us to effectively coordinate our efforts in the common direction – the development of the domestic sports industry».

Traditionally exhibition includes many sections such as: «Technologies and equipment», «Design and construction of sports facilities», «Sports Clothing, Footwear and Equipment», «Sports Equipment», «Sports, Science and Education», «Youth Sports» and others.


  • the largest business platform with the participation of top government authorities;
  • over 3 000 participations at each exibition (90% of delegates are heads of organizations and top managers);
  • a place to meet the leaders who determine the development of sport in Russia;
  • a place for representatives of international and national sports organizations to meet and exchange experience;
  • more than 50 federal and regional companies representing mass media;
  • a unique opportunity to promote the brand and image of your company in the Russian sports market.


  • representatives of the Government of the Russian Federation;
  • representatives of the State Duma and the Federation Council;
  • representatives of federal and regional executive authorities;
  • international, federal and regional public organizations in the field of physical culture and sports;
  • heads and chief engineers of sports facilities;
  • heads and top managers of commercial organizations of the sports industry;
  • scientific and expert community and educational organizations in the sphere of physical culture and sport;
  • representatives of ski industry companies;
  • famous athletes.